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Travail de labo

Strategy

We provide a hands-on approach to provide a holistic value proposition to clients in the life science industry and healthcare.

Examples of missions

1

R&D strategy

  • In-depth market analysis and identification of the unmet needs

  • Co-construction of an innovation strategy or redesign of an R&D approach

  • Feasibility study

  • Target product profile definition

2

Strategy

Pricing/Market Access

  • Development of the strategic roadmap and business Plan

  • Product pricing and level of reimboursement meeting market players expectations

  • Regulatory framework analysis (authorizations, new regulations, reimbursement, health economics, etc.)

3

Go to market

  • Qualitative and quantitative qualification of the market

  • Competitive analysis

  • Definition of the target customers or consumers

  • Marketing strategy and customer experience

  • Distribution model

  • Sales action plan

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